Cool-er ebook reader: is this the iPod for books?
May 28, 2009 by NetCrunch
Filed under First Look, Top Stories
Interead, a British company has made the Cool-er, a gadget that could change our reading habits for ever.
Until relatively recently, buying music meant going in to a shop and picking up a CD. Now, all you need is a computer, an internet connection and an MP3 player to instantly download any song you like.
Microsoft May Rename Live Search ‘Bing’: Massive Ad Campaign Planned
May 28, 2009 by NetCrunch
Filed under Search Engines, Top Stories
Microsoft’s new search engine is reportedly dumping its codename, Kumo, in favor of the brand name Bing. To get the word out, Microsoft is planning a massive advertising campaign to launch its new search brand. Bing’s debut will feature a $80 to $100 million online, TV, print, and radio advertising campaign, according to AdvertisingAge. To put that number in perspective, Google’s entire advertising budget for all of 2008 was $25 million, AdAge says. Microsoft is hoping a major ad push will take a chunk out of Google — the number one online search brand — in favor of Bing, the same way Microsoft’s laptop hunter ads helped in its fight against Apple.
Microsoft’s iPhone Rival
April 29, 2009 by NetCrunch
Filed under Top Stories, Wireless
According to The Wall Street Journal Microsoft Corp. and Verizon Wireless are in talks to launch a touch-screen multimedia cellphone code name “Pink”, in an ambitious effort to challenge Apple Inc.’s iPhone, according to people familiar with the matter.
Rumors of an iPhone on the Verizon Wireless network have been stirred before, and last week received a fresh turn. The Wall Street Journal, interviewing Verizon’s chief executive Ivan Seidenberg, said Verizon was likely to get access to the iPhone in the coming years, as it converts its 3G network over to 4G, or LTE.
Apple’s new product for the Netbook Market
April 29, 2009 by NetCrunch
Filed under Top Stories, Wireless
Apple is coming up with a new kind of touch-screen device that is bigger than its iPhone but smaller than a laptop.
The device, according to published reports, will be a kind of miniature tablet computer. Like the iPhone, it would be able to access the Internet over cell phone data networks, allowing users to surf the Web just about anywhere. And analysts expect that, like the iconic smart-phone, the retail price would be subsidized by wireless carriers.
A Cheaper iPhone, Why Not?
April 29, 2009 by NetCrunch
Filed under Top Stories, Wireless
Apple is preparing to launch not one, but two new devices with Verizon, according to yet another new rumor. The leaked product details about an alleged “iPhone lite”. The rumor sprung up after Verizon Wireless CEO Lowell McAdam confirmed that the company has spoken with Apple executives. “In the last six months.
Although McAdam would not say what the two companies discussed, two people familiar with the subject said talks covered the new smaller iPhone-like device under development. Representatives of Verizon Wireless and Apple declined to comment. AT&T spokesman Mark Siegel says: “We are delighted with the iPhone and our partnership with Apple.” The company declined to make an executive available.
Thirteen year-old wins Apple’s billion app contest
April 24, 2009 by NetCrunch
Filed under Top Stories
Apple on Friday revealed the name of the winner of its billion app countdown contest. It’s Connor Mulcahey, a 13 year-old who hails from Weston, Conn.
Mulcahey downloaded the one billionth app: Bump, a contact information swapping application developed by Bump Technologies.
